Throughout history college students have made great strides in psychology, primarily by being the cheap guinea pigs for their professor's research. Those students to dumb for Psych 01 or too ugly to sleep their way to an A have opened up the mysteries of the human mind.

In that grand tradition, Undergraduate Laboratories has recently received a grant to re-run some of the best psychological experiment in history, with updates for the modern times.

Experiment #1. Milgram Experiment

The Original Experiment: The Milgram experiment tested how people submit to authority. Scientists had subjects play the role of “teacher” to a “learner”. The learner was sent to another room but the teacher and learner could still talk ot each other. The teacher would read a question and the learner would give an answer, supposedly to test memory.


This was long before Adderal solved all such problems

 

Teachers gave shocks from a large gray box with swiches, each time moving up to higher and higher voltages for each wrong answer.

Nowadays this could all be done off an iPhone app

The "learner", who was really an actor (another subset of cheaply exploited psychology guinea pigs), would give shouts of pain and anguish and complain about a heart condition. If the teacher hesitated to give a shock the overseeing professor would demand the experiment had to go one. 65% of subjects gave a full lethal dose of 450 volts, with only one quit before 300 volts. The study revealed how far people would go if a person in authority tells them too.

 

Modern Update: The modern experiment has been readapted to a less "sciency" lab test to field research, specifically the common moral dillmenas of rushing a fraterntiy.

The “teacher” in this case was a frat pledge and the “learner” was a fake pledge. Both were separated into different rooms and the teacher was told to ask pre-written “Never have I ever” questions to the learner.

Never have I ever traded my values to fit in with the crowd

The learner, really an actor, started by drinking a full can of Natty Light and was penalized each time by moving up to higher alcohol drinks. By the fifth wrong answer the learner was forced to chug an Irish car bomb and by the tenth wrong answer drink Everclear straight. The learner would complain of getting sick and throwing up along the way.

Two-thirds of subjects, under the demands of their frat president administering the test, continued to force the learner to drink past legal and healthy limits and one-fifth went to the point of death. Only one-third stopped forcing the learner to drink at the point of throwing up and thus were not admitted to the frat.