Sketch / What's Your Tree?! Tree of Life Contest

A serious film deserves serious promotion.

What's Your Tree?!  Tree of Life Contest
By
Josh Ruben and Patrick Cassels
          A CLIP FROM "TREE OF LIFE"

                              BRAD PITT
                    There are two ways through life.
                    The way of nature and the way of
                    grace.

                              NARRATOR (VO)
                         (serious trailer guy)
                    If you see one movie this year, see
                    Tree of Life. And when you do...
                    (suddenly upbeat, young) be sure to
                    enter the Tree of Life "What's Your
                    Tree?" contest!

          INT. MOVIE THEATER

          COMMERCIAL MUSIC plays. A hip GUY and GIRL buy two sodas.

                              NARRATOR (VO)
                    Check under the bottle cap of
                    participating soft drinks and you
                    could win a Tree of LifeTIME of
                    prizes!

          Guy turns over a CAP. Under it is a stencil of Jessica
          Chastain. Beneath it, a code: 0000234923

                              NARRATOR (VO)
                    If you have the winning code, you
                    could win one of five holographic
                    Terrence Malick trading cards!

          HANDS turn and "whip" over many caps. One reads "WINNER!"

          FIVE HOLOGRAPHIC CARDS magically "pop" up against the
          backdrop of outer space.

          CLIP FROM TREE OF LIFE

                              BOY
                         (whispered)
                    Father. Mother. Always you wrestle
                    inside me.

          MOVIE CONCESSION STAND,

                              BOY (CONT'D)
                         (whispered)
                    Buy any snack bar combo meal and
                    get a free nachos.

          GLAMOR SHOT of nachos in a Tree of Life-themed box.

          TREE OF LIFE - A BABY RUNNING THROUGH A LIVING ROOM.

          STOCK FOOTAGE OF FRENCH FRIES being poured into containers
          intercut with gorgeous footage of outer space, volcanoes,
          and Jessica Chastain spinning around in the grass.

                              NARRATOR (VO)
                    Buy a jumbo fries at participating
                    fast food restaurants and we'll
                    compare the anatomy of space and
                    time with that of a deteriorating
                    family dynamic and the notion that
                    despite death and hardship, life
                    goes on!

          A DUDE shoves ketchup-y fries into his mouth.

                              DUDE
                    Mmmmmm!

                              NARRATOR
                    It took Terrence Malick 10 years to
                    write the movie, but it only takes
                    you 10 seconds to play the Tree of
                    Life scratch off game! Uncover
                    three siblings and you'll get a
                    walk-on role in Terrence Malick's
                    next film in about 25 years.

          TREE OF LIFE - KIDS LAUGHING IN A FIELD.

          TREE OF LIFE - BRAD PITT RUSHES OUT THE DOOR

                              NARRATOR (VO)
                    Does your dad love you?!...

                              BRAD PITT
                    Your mother's naive. It takes
                    fierce will to get ahead in this
                    world.
                    

                              NARRATOR (VO)
                    ...Find out at Tree of Life Contest
                    dot com back-slash What's Your Tree
                    slash Does My Dad Love Me dot com!

          TREE OF LIFE - THE MOM HUGS HER KIDS

                              MOM
                    Unless you love, your life will
                    flash by.

                              NARRATOR (VO)
                    That reminds me! The first 25,000
                    visitors get exclusive access to
                    the Tree of Life flash game!

          A really bad FLASH GAME. The SON tries to
          hit his dad. With each punch, a puny "pew pew!"

                              FLASH ANIMATION BRAD PITT
                         (robotic and awful)
                    Hit me son. Hit me son. Hit me son.

          INT. LIVING ROOM

          A KID sits on his MOTHER's lap, plays the flash game.

                              KID
                    Got 'em!

                              NARRATOR (VO)
                    Grand prize winners will receive a
                    Kia Spectra, $200 in cash, the
                    chance to walk on a beach with
                    everyone you've ever loved forever,
                    and a Blu-Ray Player.

          The DUDE watches a stupid action movie on Blu-Ray.

                              DUDE
                    I'm in heaven!

          ESTABLISHING STOCK FOOTAGE OF A THEME PARK

                              NARRATOR (VO)
                    And the fun doesn't stop there! If
                    you loved the movie you'll love
                    Tree of Life The Ride at Universal
                    Studios, Orlando.

          An ENTHUSIASTIC CROWD of 20-SOMETHINGS!

                              JERRY
                    I really felt Brad Pitt reach
                    across the table and grab me!

                              MARY
                    I didn't get the whole Sean Penn
                    part, but whatever. It had
                    dinosaurs!

                              EVERYONE
                    We survived the TREE OF LIFE!

                              NARRATOR (VO)
                    Be a part of this existential
                    experience! If you're the first to
                    ride without walking out halfway
                    through, you and a lucky friend
                    could become Sean Penn!

          STOCK FOOTAGE OF SEAN PENN trying to find words: "Uhh..."

          TREE OF LIFE - Sean Penn dropping to his knees.

                              NARRATOR (VO)
                    The Tree of Life What's Your Tree
                    Contest. Many will enter. Few will
                    win!

          TREE OF LIFE SCORE swells.

          TREE OF LIFE - BRAD PITT GIVES HIS SON A PIGGYBACK RIDE

                              NARRATOR (VO)
                    What's YOUR tree?

          END.
cast
Prizes Dude Rob Stern
Movie Couple Annie Claffey
Eric Brown
Scratch Off Lady Ruth Lieberman
Mom Talaura Harms
Son Ivan Tomic
Amusment Park Rider Cody Lindquist
Dan Wilbur
crew
Director Josh Ruben
Writer Patrick Cassels
Josh Ruben
Producer Halavah Sofsky
Cinematography Vincent Peone
President of Original Content Sam Reich
Executive Producer Spencer Griffin
Director of Post Production Michael Schaubach
Production Manager Sam Sparks
Post Production Producer Lacy Wittman
Production Office Coordinator David Kerns
Editor Sam Jacobson
Art Director Jen Dunlap
Set Production Manager Kyle Struve
Production Coordinator Jake Fuller
Sound Mixer Kurt Seery
Visual Effects The Molecule
Animation LowBrow Studios
1st Assistant Camera Brendan Banks
Gaffer Chris Keenan
Grip Liz Gitto
Assistant Editor Drew Nissen
Post Production Coordinator Amanda Madden
Production Accountant Christine Rodriguez
Assistant Production Accountant Daniel Siegel
Production Assistant Stevan Succop
Kenny Wu
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