You read it and chuckle quietly to yourself
The article is moderately funny.

You read the article and take what it says seriously
It is probably a well written article with many sources and quotations to back it up—

You read the article and don't take what it says seriously
It wasn't.

You read the article and then go cook some eggs
The article was written about eggs. Or not. Eggs are delicious either way.

You read the article and then join the army
The article was snuck onto the site by the government.

You read the article and then realize that the article jumps back and forth from past to present tense like it was written by Dr. Brown.
Did the writer do that purposely so he could write about it later in the article? Who knows?

You read the article and then, as soon as you finish reading it, you get a phone call
The article was written with some heavy black magic. Send $12.99 plus shipping and handling for your own black magic kit.

You read the article and then, on a hunch, sing it to Journey's "Don't Stop Believing" to see if the words fit with the song
Article #30 will be the one that fits in with "Don't Stop Believing". Awww shit no he didn't. Yes he did, my fellow female black readers, yes he did.

You read the article to the end thinking that the writers always sneak in the best jokes for the end of the article, but you are bitterly disappointed
The article is reshaping not only the world, but America as we know it. Damn that joke was F*ing Lame.