Females are people and consumers and buy things and should be considered when designing products. Awesome. But someone in these products' marketing departments are making some weird assumptions about what women want.
1. Pens for Her
The snarky Amazon reviews accurately sum up the ridiculousness of the product:
2. Girly Tools
Even if you put aside the logic that FLORAL=WOMEN WILL BUY, the size of tools should be dependent on the job ... not the gender of the user. These tools were made tiny to look "cute", but if you're operating under the assumption that these are for delicate women flowers with weak ladywrists, then they would need larger hammers to leverage more force.
3. Pink Weapons
When ladies want to carry a form of self-protection (since they can't, you know, assume that they won't be attacked), they want their weapon to be intimidating and EXPRESS THEIR FEMININITY.
Like this gun:
Or this pepperspray:
Or this cat self-defense keychain:
4. These Golf Balls
Spalding Lady Flying Golf Balls are pink, because that's a color people in marketing KNOW women identify with. They are designed for "lower swing speeds" because, well, sports are icky and women are bad at them.
5. The Boyfriend Pillow
Sure, there's normal body pillows, but physical affection is a desire that's specific to women.
6. A Car That Drives Women CRAZY
Released in Japan, The Honda Fit She's (yes, real name) comes complete with "a windshield and air conditioning that claims to help a woman's sensitive skin." Thank you, Honda, for recognizing the unique vanity of womankind.